BUSINESS AND STRATEGIC SOLUTIONS

“Revista AmeriCarne & FIFRA”, “Cuaderno AmeriCarne (Bienestar Animal – Calidad y Trazabilidad) [AmeriCarne Notebook – Animal Welfare, Quality and Traceability], Revista Sólo Aves [Only Birds Magazine], Revista Sólo Vinos [Only Wine Magazine] and Argentine Beef. Its agenda of institutional bounds with the leading countries of MERCOSUR and the European Economic Community is a vital connection with the central markets of the world. Its offices are based in the autonomous city of Buenos Aires (Argentina) and the Catalan city of Barcelona (Spain). This strategic location allows it to articulate shares with national and international companies specialized in Agro-food, Marketing, Foreign Trade, Organization Planning and Events Logistics. In addition, the company has partners in Great Britain, France, Italy, United States, Brazil, Uruguay, Panama and Israel. One of the services offered by the company is consulting Latin-American Companies. The goal is to cooperate with the corporative identity that the company and its products require to enter the international markets competitively, by combining traditions of each culture to identify and distinguish a brand. TEAM WORKAnother of the proposals made by Red Alimentaria is to strengthen Human Resources teams to optimally meet the competitive requirements that foreign countries demand and to turn a producer into a steady supplier. In addition, one of the goals is to develop the professionalism of family businesses, to manage Human Resources by selection and to run the processes needed for permanent improvements. One of the main duties of Red Alimentaria is the activity oriented to making international business. In that sense, the company works as business representative agent in international fairs in which the client considers strategic to delegate its management in order to reach the maximum Penetration, Optimization of expenses and Multiplication of resources. INTERNATIONAL MARKETINGDeveloped and distributed by products, editorials, brochures and magazines related to the food market, international fairs, chancellors, chambers, as well as, the large data base and contacts that Red Alimentaria has. In this context, the consulting network establishes business offices of international companies in Argentina, and provides legal, administrative and commercial aid. One of its duties consists in becoming purchase agent of European companies and other countries of the world in Argentina and in assuring the permanent search for products according to profile purchase required.DESIGN & COMUNICATIONRed Alimentaria has the Design and Communication Network, one of its trading strategies. This service was created in order to meet the identity needs of competitive companies of domestic and foreign markets. Our present forces the companies to keep up to date with their image and clear messages in order to become one of the leading companies in the industry.In that sense, Design and Communication Network creates graphic designs, including catalogs, brochures, folders for events, web sites and any kind of visual elements which represent the image of a potential leading company.RED MERCHANDISINGRed Merchandising is a new service provided by Red Alimentaria that joins the broad range of business solutions. Its goal consists in promoting a product by using articles and gifts to companies that lead the national and international markets. It has a wide offer of products destined to personalized promotions such as pens, umbrellas, tapes for credentials, T-shirts, caps, briefcases and folders for seminars, among others.The role of this service is to advise the client in order to strengthen the sales and commercial strategies using merchandising. Events, fairs, exhibits, shows, commemorations and celebrations are the clear example of cases in which a company has to introduce itself to society.

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